by Arzan VC | Sep 30, 2016 | Job Openings, Jobs at Careem
At Careem, we don’t hire people, we invest in them! We are looking for people who are bold, passionate and agile; who are willing to learn and thrive in a fast-paced and dynamic environment; and who are ready to take on new challenges.
To check out opportunities at Careem, please visit:
https://www.careem.com/dubai/careers
by Arzan VC | Sep 29, 2016 | Jobs at Onfleet
Job Responsibilities:
- Need to handle and coordinate all HR functions
- Will be responsible for day today Admin activities
- Need to prepare reports and presentations for top management
- Will be responsible for day today accounting activities/petty cash management.
Requirements:
- 2-4 years’ experience in HR & Admin
- Need to have basic understanding of Accounting
- Should be a team player and work along with the top management
- Should be familiar with Word, Excel, and Power Point etc.
- Should be able to make Reports and Presentation as per the instructions from the management with minimum support.
by Arzan VC | Sep 29, 2016 | Jobs at Onfleet
Job Responsibilities:
- Plan and execute all web, SEO/SEM, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Requirements:
- BS/MS degree in marketing or a related field
- 2-4 years of proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (, Google Analytics, Net Insight, Omniture, Web Trends)
- Experience in setting up and optimizing Google AdWords campaigns
- Strong analytical skills and data-driven thinking.
by Arzan VC | Sep 29, 2016 | Job Openings, Jobs at Mejuri
Role:
We are looking for an energetic marketing lead who will be working on various growth and marketing initiatives for the firm. The marketing lead will focus mainly on influencer marketing initiatives and brand partnerships and will report directly to the CEO.
The marketing lead will be responsible for securing opportunities with social media influencers and brand partners, driving campaigns from planning to execution while monitoring results, ROI and iterating. The role requires excellent interpersonal skills, a growth hacking mindset, and business development capabilities. Working in a start up means that you should be proactive, passionate, excel in fast paced environments, analytical and be self motivated.
Responsibilities:
Major Focus: Digital/social media Influencer marketing
– Plan & manage campaigns for digital influencer marketing
– Analyze results and iterate on campaigns
– Research and identify Influencers based on Mejuri’s brand criteria
– Reach out to influencers/managers to negotiate, and finalize deals with influencers
– Grow the influencer marketing channel
– Use CRM to manage data
Other focus areas: Brand Partnerships
– Create and manage collaborations with other brands
– Reach out and secure partnerships
– Manage the execution of the campaigns
Characteristics of a perfect candidate
– Organized and efficient
– Entrepreneurial and passionate about working in a startup
– Can work independently
– Growth hacking mindset
– Experimental and data driven
– Relationship focused with excellent communication skills
– Positive attitude and persistent
– Team player
– Proactive and thought leader
Requirements
– Minimum of 1 year of experience
– Digital marketing and/or e-commerce experience is a major plus
– Resides in Toronto
Toronto · Full Time
by Arzan VC | Sep 28, 2016 | Ecosystem
At any startup, no matter what’s the industry, being data driven helps all team members to focus on what really matters. Instead of gut feelings, decisions will be made based on facts, actual data, not guesses.
This applies to every single aspect in a startup. Starting from sales, growth & marketing, operations, design, product development, customer service, human resources, time management, …, all the way to your financials.
This also applies to personal data management! You can track your fitness activities, your eating habits, your sleeping time, your TV watching time, even your mood!
With these simple steps, you don’t really need fancy data tools, yet you will learn how to deal with data and make it a habit to collect, visualize, analyze and use data:
1. Collect Metrics On A White Board!
You can’t manage what you don’t measure! The first step in becoming a data-driven team is to collect data on everything. To start with, you can use very simple tools, as simple as a big white board or a glass door as a dashboard! Just get into the habit of collecting data on regular basis and about anything, everything you can measure. Don’t over complicate things. Just go with whatever you have, categorize different numbers separately and develop slowly.
2. Draw!
On regular basis, every few days or maybe weeks, draw a diagram on the white board to see the numbers in lines, circles or diagrams. Get artistic with drawing, give the team some free time to imagine and play with the numbers. This will help you and your team visualize this data.
3. Look For Surprises!
Keep looking at your data board regularly, and try to find relations between different sets of data. For example, what happened to other data when a specific milestone was achieved or an event occurred. Or how a specific metric changed over time compared to another separate metric. Just enjoy looking at different metrics and get into the habit of discovering surprises!
4. Use The Data
Collecting, visualizing, and analyzing data is useless if you don’t really use it to make decisions. Whenever you face a problem or whenever a new decision is needed, like a new feature to add, an increase/decrease in the marketing budget, or even a new hire, you can gather all data related to that decision, and try to summarize it to make an informed decision.
5. Always Ask What If
Before finalizing a decision, get back to your dashboard and ask what if we did this or that, how would the data change? Draw again and again to predict the implications of your decision. This will help you realize if you took the right decision or not and will allow you to change the decision based on what the dat tells you about the future.
Eventually, you will have so many metrics on your white board, and you will know how to deal with data. You will diffidently not need all the data you collect, but you will learn what really matters and what doesn’t. Then you can find tools (and they are too many) to automatically collect, track, visualize, and even analyze the metrics or KPIs that you really care about.
